In this episode, host Chris Arredondo welcomes Jennifer Karpus-Romain, Executive Director of TMSA, the Transportation Marketing & Sales Association, as they get freight to it about the fascinating world of sales and marketing and explore its evolution in the logistics industry over the years. Together, they delve into the pivotal role of branding and why it holds immense significance in this competitive landscape. Plus, learn more about TMSA’s upcoming ELEVATE Conference, designed specifically for sales and marketing professionals in logistics.

To learn more about TMSA, visit www.tmsatoday.org

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